[Solved] BUSW 335 Case Study

Assignment Prompt & Instructions

Please see the attached for the instructions. Thank you! – ## InstructionsM8Casestudy.docx – ## SustainableDevelopmentGoalsSDGsCaseStudy.pdf **## InstructionsM8Casestudy.docx** Module 8 Sustainability in a Global Economy Case Study: Sustainable Development Goals: Global Social Impact Report For your case study, you will develop a Global Social Impact Report. You will analyze the sustainability initiatives linked to the Sustainable Development Goals (SDGs) outlined by the United Nations and specifically applied to the airline industry. You can choose any international airlines that you wish to analyze for this report. You have been hired by their leadership team to take an integrated management approach that addresses the sustainability initiatives of the company. See the [Sustainable Development Goals (SDGs) Case Study (DOCX)](https://erau.instructure.com/courses/168967/files/36908085/download?wrap=1) [Download Sustainable Development Goals (SDGs) Case Study (DOCX)](https://erau.instructure.com/courses/168967/files/36908085/download?download_frd=1) for an overview of the formatting requirements including the tables needed for the assignment. Develop a Global Social Impact Report that outlines the following: 1. Overview of the company that includes the current mission and vision statements 2. A new vision for sustainability, environmental, and community engagement 3. A mapping of the operations using a minimum of four SDGs 4. Current sustainability initiatives of the airlines 5. Economic analysis (see examples of topics from table 1) 6. Social analysis (see examples of topics from table 1) 7. Environmental analysis (see examples of topics from table 1) The Global Social Impact Report should consist of three pages (750 words). The assignment should be written according to the [Writing Style Guide](https://erau.instructure.com/courses/168967/pages/writing-style-guide). You are expected to provide a minimum of three outside references and the references should be written in APA format. Before you submit your paper, make sure you thoroughly review the content and formatting requirements outlined in the Sustainable Development Goals Case Study. Save your assignment using a naming convention that includes your first and last name and the activity number. Do not add punctuation or special characters. **## SustainableDevelopmentGoalsSDGsCaseStudy.pdf** Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. Sustainable Development Goals (SDGs) Case Study This case study analyzes the sustainability initiatives linked to the Sustainable Development Goals (SDGs) outlined by the United Nations and specifically applied to the airlines industry. You can choose any International airlines that you wish to analyze for this case study. You have been hired by their leadership team to take an integrated management approach that addresses the sustainability initiative of the company. Overview For a company to succeed, sustainability needs to be integrated into the strategy of the organization. This integration can be done through the management of social, environmental, and economic initiatives. The most sustainable companies are those with fully integrated sustainability into their strategy, products, operations and marketing. Embedding sustainability into a company’s strategy and operations deliver a value for people, planet and the bottom-line. In today’s complex environment, the growing environmental and social challenges, corporate strategy and management needs to build a more sustainable and successful organization. The Sustainability Development Goals (SDGs) offer targets that assist uncover new value creation and value propositions on how the organization can provide products and services to your customers (UN Sustainable Development Goals, 2019). Sustainable Development Goals Sustainability is a strategy that can help organizations meet the current needs without compromising the needs of future generations (United Nations, 1987). In 2015, the Sustainable Development Goals (SDGs) set a global agenda that has been adopted by many countries. The Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. vision of SDGs is to end poverty, protect the planet and ensure that all people enjoy peace and prosperity. As part of their strategy, organizations can use SDGs in sustainable development that aligns with their goals (Chakravorti, 2017). There are seventeen goals that were proposed by the UN. The SDG goals include: end poverty, zero hunger, promote health and well-being, Quality education, Gender equality, Sustainable management of water and sanitation, Access to sustainable energy, Full and productive employment, Sustainable industry that fosters innovation, Reduce inequality, sustainable cities, Sustainable consumption and production, Combat climate change, Use of marine resources for sustainable development, Protect and promote sustainable terrestrial ecosystems, promote peaceful inclusive society, and Global Partnership for sustainable development (United Nations, 2015). While meeting all 17 SDGs is the ideal situation, a more realistic option is to link some of the most pertinent SDGs to specific industries, in this case, the airline industry. In this manner, industries have a starting place to begin implementing the SDGs without the pressure of trying to address all SDGs at one time. Table 16 shows the 7 SDGs most suitable for the airline industry. These SDGs are representative of the three sustainability pillars. Table 16 SDGs for Aviation Industry Social 5 Gender Equality Promote gender equality in the workforce by hiring more women in male dominated jobs. Commit to gender pay parity. Social 10 Reduced Inequalities Promote culture of diversity, maintain supplier diversity, facilitate cultural understanding, provide travel for those disabled or have medical conditions Economic 8 Decent Work and Economic Growth Rank high on national lists for employee engagement, provide competitive benefits and compensation, share profits with employees, invest in employee training and development Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. Economic 9 Industry Innovation and Infrastructure Invest in innovative technology, enhance safety, and customer experience Environmental 7 Affordable and Clean Energy Increase share of renewable energy, foreign direct investments in infrastructure and technology to sustainable development Environmental 12 Responsible Consumption and Production Work with suppliers to increase efficiency of aircraft, recycling inflight, domestic and global locations, comply with regulations on air quality, aircraft drinking and waste Environmental 13 Climate Action Reduce carbon emissions, improve fuel efficiency, support alternative aviation fuels Source: United Nations, 2015 Develop a global social impact report that outlines the following: 1. Overview of company that includes current mission & vision statements 2. Create a new vision for sustainability, environmental, and community engagement 3. Develop a mapping of the operations using a minimum of 4 SDGs 4. Current Sustainability Initiatives of the airlines 5. Economic analysis, see examples of topics from table 1 6. Social analysis, see examples of topics from table 1 7. Environmental analysis, see examples of topics from table 1 Table 1 Examples of topics for social impact report Economic  Community donations  Integrated sustainability and financial reporting  proportion of senior management hired from local community  social cost of carbon (SCC) Social  access to services by the disabled or poor  anti-sexual harassment policy  antitrust practices  approach to stakeholder engagement  employee relations  employee training/development  board diversity  Charitable donations  community outreach Environmental  Air pollution  Affordable and clean energy  Reduction of energy consumption  Reduction of air emissions  Environmental friendly designs  Recycling Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case.  Impacts on local culture  Skills management programs life-long learning  Supplier diversity  Support for community services References Chakravorti, B. (2017) How companies can champion sustainable develop. Harvard Business Review. Reprint H0319V, published on HBR.org on March 14, 2017. Retrieved from https://hbr.org/2017/03. Sustainable Development Goals (2019) Knowledge platform. Retrieved from https://sustainabledevelopment.un.org/sdgs United Nations (1987) Our Common Future: The Brundtland Report. Retrieved from https://www.are.admin.ch/are/en/home/sustainable-development/international- cooperation/2030agenda/un-_-milestones-in-sustainable-development/1987–brundtland- report.html United Nations (2015) Transforming our world: the 2030 Agenda for Sustainable Development. Retrieved from https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for %20Sustainable%20Development%20web.pdf [https://sustainabledevelopment.un.org/sdgs](https://sustainabledevelopment.un.org/sdgs) [https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf](https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf) [https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf](https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf) **## SustainableDevelopmentGoalsSDGsCaseStudy.pdf** Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. Sustainable Development Goals (SDGs) Case Study This case study analyzes the sustainability initiatives linked to the Sustainable Development Goals (SDGs) outlined by the United Nations and specifically applied to the airlines industry. You can choose any International airlines that you wish to analyze for this case study. You have been hired by their leadership team to take an integrated management approach that addresses the sustainability initiative of the company. Overview For a company to succeed, sustainability needs to be integrated into the strategy of the organization. This integration can be done through the management of social, environmental, and economic initiatives. The most sustainable companies are those with fully integrated sustainability into their strategy, products, operations and marketing. Embedding sustainability into a company’s strategy and operations deliver a value for people, planet and the bottom-line. In today’s complex environment, the growing environmental and social challenges, corporate strategy and management needs to build a more sustainable and successful organization. The Sustainability Development Goals (SDGs) offer targets that assist uncover new value creation and value propositions on how the organization can provide products and services to your customers (UN Sustainable Development Goals, 2019). Sustainable Development Goals Sustainability is a strategy that can help organizations meet the current needs without compromising the needs of future generations (United Nations, 1987). In 2015, the Sustainable Development Goals (SDGs) set a global agenda that has been adopted by many countries. The Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. vision of SDGs is to end poverty, protect the planet and ensure that all people enjoy peace and prosperity. As part of their strategy, organizations can use SDGs in sustainable development that aligns with their goals (Chakravorti, 2017). There are seventeen goals that were proposed by the UN. The SDG goals include: end poverty, zero hunger, promote health and well-being, Quality education, Gender equality, Sustainable management of water and sanitation, Access to sustainable energy, Full and productive employment, Sustainable industry that fosters innovation, Reduce inequality, sustainable cities, Sustainable consumption and production, Combat climate change, Use of marine resources for sustainable development, Protect and promote sustainable terrestrial ecosystems, promote peaceful inclusive society, and Global Partnership for sustainable development (United Nations, 2015). While meeting all 17 SDGs is the ideal situation, a more realistic option is to link some of the most pertinent SDGs to specific industries, in this case, the airline industry. In this manner, industries have a starting place to begin implementing the SDGs without the pressure of trying to address all SDGs at one time. Table 16 shows the 7 SDGs most suitable for the airline industry. These SDGs are representative of the three sustainability pillars. Table 16 SDGs for Aviation Industry Social 5 Gender Equality Promote gender equality in the workforce by hiring more women in male dominated jobs. Commit to gender pay parity. Social 10 Reduced Inequalities Promote culture of diversity, maintain supplier diversity, facilitate cultural understanding, provide travel for those disabled or have medical conditions Economic 8 Decent Work and Economic Growth Rank high on national lists for employee engagement, provide competitive benefits and compensation, share profits with employees, invest in employee training and development Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. Economic 9 Industry Innovation and Infrastructure Invest in innovative technology, enhance safety, and customer experience Environmental 7 Affordable and Clean Energy Increase share of renewable energy, foreign direct investments in infrastructure and technology to sustainable development Environmental 12 Responsible Consumption and Production Work with suppliers to increase efficiency of aircraft, recycling inflight, domestic and global locations, comply with regulations on air quality, aircraft drinking and waste Environmental 13 Climate Action Reduce carbon emissions, improve fuel efficiency, support alternative aviation fuels Source: United Nations, 2015 Develop a global social impact report that outlines the following: 1. Overview of company that includes current mission & vision statements 2. Create a new vision for sustainability, environmental, and community engagement 3. Develop a mapping of the operations using a minimum of 4 SDGs 4. Current Sustainability Initiatives of the airlines 5. Economic analysis, see examples of topics from table 1 6. Social analysis, see examples of topics from table 1 7. Environmental analysis, see examples of topics from table 1 Table 1 Examples of topics for social impact report Economic  Community donations  Integrated sustainability and financial reporting  proportion of senior management hired from local community  social cost of carbon (SCC) Social  access to services by the disabled or poor  anti-sexual harassment policy  antitrust practices  approach to stakeholder engagement  employee relations  employee training/development  board diversity  Charitable donations  community outreach Environmental  Air pollution  Affordable and clean energy  Reduction of energy consumption  Reduction of air emissions  Environmental friendly designs  Recycling Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case.  Impacts on local culture  Skills management programs life-long learning  Supplier diversity  Support for community services References Chakravorti, B. (2017) How companies can champion sustainable develop. Harvard Business Review. Reprint H0319V, published on HBR.org on March 14, 2017. Retrieved from https://hbr.org/2017/03. Sustainable Development Goals (2019) Knowledge platform. Retrieved from https://sustainabledevelopment.un.org/sdgs United Nations (1987) Our Common Future: The Brundtland Report. Retrieved from https://www.are.admin.ch/are/en/home/sustainable-development/international- cooperation/2030agenda/un-_-milestones-in-sustainable-development/1987–brundtland- report.html United Nations (2015) Transforming our world: the 2030 Agenda for Sustainable Development. Retrieved from https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for %20Sustainable%20Development%20web.pdf [https://sustainabledevelopment.un.org/sdgs](https://sustainabledevelopment.un.org/sdgs) [https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf](https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf) [https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf](https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf) **## InstructionsM8Casestudy.docx** Module 8 Sustainability in a Global Economy Case Study: Sustainable Development Goals: Global Social Impact Report For your case study, you will develop a Global Social Impact Report. You will analyze the sustainability initiatives linked to the Sustainable Development Goals (SDGs) outlined by the United Nations and specifically applied to the airline industry. You can choose any international airlines that you wish to analyze for this report. You have been hired by their leadership team to take an integrated management approach that addresses the sustainability initiatives of the company. See the [Sustainable Development Goals (SDGs) Case Study (DOCX)](https://erau.instructure.com/courses/168967/files/36908085/download?wrap=1) [Download Sustainable Development Goals (SDGs) Case Study (DOCX)](https://erau.instructure.com/courses/168967/files/36908085/download?download_frd=1) for an overview of the formatting requirements including the tables needed for the assignment. Develop a Global Social Impact Report that outlines the following: 1. Overview of the company that includes the current mission and vision statements 2. A new vision for sustainability, environmental, and community engagement 3. A mapping of the operations using a minimum of four SDGs 4. Current sustainability initiatives of the airlines 5. Economic analysis (see examples of topics from table 1) 6. Social analysis (see examples of topics from table 1) 7. Environmental analysis (see examples of topics from table 1) The Global Social Impact Report should consist of three pages (750 words). The assignment should be written according to the [Writing Style Guide](https://erau.instructure.com/courses/168967/pages/writing-style-guide). You are expected to provide a minimum of three outside references and the references should be written in APA format. Before you submit your paper, make sure you thoroughly review the content and formatting requirements outlined in the Sustainable Development Goals Case Study. Save your assignment using a naming convention that includes your first and last name and the activity number. Do not add punctuation or special characters. **## SustainableDevelopmentGoalsSDGsCaseStudy.pdf** Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. Sustainable Development Goals (SDGs) Case Study This case study analyzes the sustainability initiatives linked to the Sustainable Development Goals (SDGs) outlined by the United Nations and specifically applied to the airlines industry. You can choose any International airlines that you wish to analyze for this case study. You have been hired by their leadership team to take an integrated management approach that addresses the sustainability initiative of the company. Overview For a company to succeed, sustainability needs to be integrated into the strategy of the organization. This integration can be done through the management of social, environmental, and economic initiatives. The most sustainable companies are those with fully integrated sustainability into their strategy, products, operations and marketing. Embedding sustainability into a company’s strategy and operations deliver a value for people, planet and the bottom-line. In today’s complex environment, the growing environmental and social challenges, corporate strategy and management needs to build a more sustainable and successful organization. The Sustainability Development Goals (SDGs) offer targets that assist uncover new value creation and value propositions on how the organization can provide products and services to your customers (UN Sustainable Development Goals, 2019). Sustainable Development Goals Sustainability is a strategy that can help organizations meet the current needs without compromising the needs of future generations (United Nations, 1987). In 2015, the Sustainable Development Goals (SDGs) set a global agenda that has been adopted by many countries. The Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. vision of SDGs is to end poverty, protect the planet and ensure that all people enjoy peace and prosperity. As part of their strategy, organizations can use SDGs in sustainable development that aligns with their goals (Chakravorti, 2017). There are seventeen goals that were proposed by the UN. The SDG goals include: end poverty, zero hunger, promote health and well-being, Quality education, Gender equality, Sustainable management of water and sanitation, Access to sustainable energy, Full and productive employment, Sustainable industry that fosters innovation, Reduce inequality, sustainable cities, Sustainable consumption and production, Combat climate change, Use of marine resources for sustainable development, Protect and promote sustainable terrestrial ecosystems, promote peaceful inclusive society, and Global Partnership for sustainable development (United Nations, 2015). While meeting all 17 SDGs is the ideal situation, a more realistic option is to link some of the most pertinent SDGs to specific industries, in this case, the airline industry. In this manner, industries have a starting place to begin implementing the SDGs without the pressure of trying to address all SDGs at one time. Table 16 shows the 7 SDGs most suitable for the airline industry. These SDGs are representative of the three sustainability pillars. Table 16 SDGs for Aviation Industry Social 5 Gender Equality Promote gender equality in the workforce by hiring more women in male dominated jobs. Commit to gender pay parity. Social 10 Reduced Inequalities Promote culture of diversity, maintain supplier diversity, facilitate cultural understanding, provide travel for those disabled or have medical conditions Economic 8 Decent Work and Economic Growth Rank high on national lists for employee engagement, provide competitive benefits and compensation, share profits with employees, invest in employee training and development Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. Economic 9 Industry Innovation and Infrastructure Invest in innovative technology, enhance safety, and customer experience Environmental 7 Affordable and Clean Energy Increase share of renewable energy, foreign direct investments in infrastructure and technology to sustainable development Environmental 12 Responsible Consumption and Production Work with suppliers to increase efficiency of aircraft, recycling inflight, domestic and global locations, comply with regulations on air quality, aircraft drinking and waste Environmental 13 Climate Action Reduce carbon emissions, improve fuel efficiency, support alternative aviation fuels Source: United Nations, 2015 Develop a global social impact report that outlines the following: 1. Overview of company that includes current mission & vision statements 2. Create a new vision for sustainability, environmental, and community engagement 3. Develop a mapping of the operations using a minimum of 4 SDGs 4. Current Sustainability Initiatives of the airlines 5. Economic analysis, see examples of topics from table 1 6. Social analysis, see examples of topics from table 1 7. Environmental analysis, see examples of topics from table 1 Table 1 Examples of topics for social impact report Economic  Community donations  Integrated sustainability and financial reporting  proportion of senior management hired from local community  social cost of carbon (SCC) Social  access to services by the disabled or poor  anti-sexual harassment policy  antitrust practices  approach to stakeholder engagement  employee relations  employee training/development  board diversity  Charitable donations  community outreach Environmental  Air pollution  Affordable and clean energy  Reduction of energy consumption  Reduction of air emissions  Environmental friendly designs  Recycling Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case.  Impacts on local culture  Skills management programs life-long learning  Supplier diversity  Support for community services References Chakravorti, B. (2017) How companies can champion sustainable develop. Harvard Business Review. Reprint H0319V, published on HBR.org on March 14, 2017. Retrieved from https://hbr.org/2017/03. Sustainable Development Goals (2019) Knowledge platform. Retrieved from https://sustainabledevelopment.un.org/sdgs United Nations (1987) Our Common Future: The Brundtland Report. Retrieved from https://www.are.admin.ch/are/en/home/sustainable-development/international- cooperation/2030agenda/un-_-milestones-in-sustainable-development/1987–brundtland- report.html United Nations (2015) Transforming our world: the 2030 Agenda for Sustainable Development. Retrieved from https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for %20Sustainable%20Development%20web.pdf [https://sustainabledevelopment.un.org/sdgs](https://sustainabledevelopment.un.org/sdgs) [https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf](https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf) [https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf](https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf) **## InstructionsM8Casestudy.docx** Module 8 Sustainability in a Global Economy Case Study: Sustainable Development Goals: Global Social Impact Report For your case study, you will develop a Global Social Impact Report. You will analyze the sustainability initiatives linked to the Sustainable Development Goals (SDGs) outlined by the United Nations and specifically applied to the airline industry. You can choose any international airlines that you wish to analyze for this report. You have been hired by their leadership team to take an integrated management approach that addresses the sustainability initiatives of the company. See the [Sustainable Development Goals (SDGs) Case Study (DOCX)](https://erau.instructure.com/courses/168967/files/36908085/download?wrap=1) [Download Sustainable Development Goals (SDGs) Case Study (DOCX)](https://erau.instructure.com/courses/168967/files/36908085/download?download_frd=1) for an overview of the formatting requirements including the tables needed for the assignment. Develop a Global Social Impact Report that outlines the following: 1. Overview of the company that includes the current mission and vision statements 2. A new vision for sustainability, environmental, and community engagement 3. A mapping of the operations using a minimum of four SDGs 4. Current sustainability initiatives of the airlines 5. Economic analysis (see examples of topics from table 1) 6. Social analysis (see examples of topics from table 1) 7. Environmental analysis (see examples of topics from table 1) The Global Social Impact Report should consist of three pages (750 words). The assignment should be written according to the [Writing Style Guide](https://erau.instructure.com/courses/168967/pages/writing-style-guide). You are expected to provide a minimum of three outside references and the references should be written in APA format. Before you submit your paper, make sure you thoroughly review the content and formatting requirements outlined in the Sustainable Development Goals Case Study. Save your assignment using a naming convention that includes your first and last name and the activity number. Do not add punctuation or special characters. **## SustainableDevelopmentGoalsSDGsCaseStudy.pdf** Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. Sustainable Development Goals (SDGs) Case Study This case study analyzes the sustainability initiatives linked to the Sustainable Development Goals (SDGs) outlined by the United Nations and specifically applied to the airlines industry. You can choose any International airlines that you wish to analyze for this case study. You have been hired by their leadership team to take an integrated management approach that addresses the sustainability initiative of the company. Overview For a company to succeed, sustainability needs to be integrated into the strategy of the organization. This integration can be done through the management of social, environmental, and economic initiatives. The most sustainable companies are those with fully integrated sustainability into their strategy, products, operations and marketing. Embedding sustainability into a company’s strategy and operations deliver a value for people, planet and the bottom-line. In today’s complex environment, the growing environmental and social challenges, corporate strategy and management needs to build a more sustainable and successful organization. The Sustainability Development Goals (SDGs) offer targets that assist uncover new value creation and value propositions on how the organization can provide products and services to your customers (UN Sustainable Development Goals, 2019). Sustainable Development Goals Sustainability is a strategy that can help organizations meet the current needs without compromising the needs of future generations (United Nations, 1987). In 2015, the Sustainable Development Goals (SDGs) set a global agenda that has been adopted by many countries. The Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. vision of SDGs is to end poverty, protect the planet and ensure that all people enjoy peace and prosperity. As part of their strategy, organizations can use SDGs in sustainable development that aligns with their goals (Chakravorti, 2017). There are seventeen goals that were proposed by the UN. The SDG goals include: end poverty, zero hunger, promote health and well-being, Quality education, Gender equality, Sustainable management of water and sanitation, Access to sustainable energy, Full and productive employment, Sustainable industry that fosters innovation, Reduce inequality, sustainable cities, Sustainable consumption and production, Combat climate change, Use of marine resources for sustainable development, Protect and promote sustainable terrestrial ecosystems, promote peaceful inclusive society, and Global Partnership for sustainable development (United Nations, 2015). While meeting all 17 SDGs is the ideal situation, a more realistic option is to link some of the most pertinent SDGs to specific industries, in this case, the airline industry. In this manner, industries have a starting place to begin implementing the SDGs without the pressure of trying to address all SDGs at one time. Table 16 shows the 7 SDGs most suitable for the airline industry. These SDGs are representative of the three sustainability pillars. Table 16 SDGs for Aviation Industry Social 5 Gender Equality Promote gender equality in the workforce by hiring more women in male dominated jobs. Commit to gender pay parity. Social 10 Reduced Inequalities Promote culture of diversity, maintain supplier diversity, facilitate cultural understanding, provide travel for those disabled or have medical conditions Economic 8 Decent Work and Economic Growth Rank high on national lists for employee engagement, provide competitive benefits and compensation, share profits with employees, invest in employee training and development Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case. Economic 9 Industry Innovation and Infrastructure Invest in innovative technology, enhance safety, and customer experience Environmental 7 Affordable and Clean Energy Increase share of renewable energy, foreign direct investments in infrastructure and technology to sustainable development Environmental 12 Responsible Consumption and Production Work with suppliers to increase efficiency of aircraft, recycling inflight, domestic and global locations, comply with regulations on air quality, aircraft drinking and waste Environmental 13 Climate Action Reduce carbon emissions, improve fuel efficiency, support alternative aviation fuels Source: United Nations, 2015 Develop a global social impact report that outlines the following: 1. Overview of company that includes current mission & vision statements 2. Create a new vision for sustainability, environmental, and community engagement 3. Develop a mapping of the operations using a minimum of 4 SDGs 4. Current Sustainability Initiatives of the airlines 5. Economic analysis, see examples of topics from table 1 6. Social analysis, see examples of topics from table 1 7. Environmental analysis, see examples of topics from table 1 Table 1 Examples of topics for social impact report Economic  Community donations  Integrated sustainability and financial reporting  proportion of senior management hired from local community  social cost of carbon (SCC) Social  access to services by the disabled or poor  anti-sexual harassment policy  antitrust practices  approach to stakeholder engagement  employee relations  employee training/development  board diversity  Charitable donations  community outreach Environmental  Air pollution  Affordable and clean energy  Reduction of energy consumption  Reduction of air emissions  Environmental friendly designs  Recycling Dr. Doreen McGunagle, Dr. Laura Zizka, Dr. Patti Clark, and Dr. Michael Essary (2020) Excerpted from published case.  Impacts on local culture  Skills management programs life-long learning  Supplier diversity  Support for community services References Chakravorti, B. (2017) How companies can champion sustainable develop. Harvard Business Review. Reprint H0319V, published on HBR.org on March 14, 2017. Retrieved from https://hbr.org/2017/03. Sustainable Development Goals (2019) Knowledge platform. Retrieved from https://sustainabledevelopment.un.org/sdgs United Nations (1987) Our Common Future: The Brundtland Report. Retrieved from https://www.are.admin.ch/are/en/home/sustainable-development/international- cooperation/2030agenda/un-_-milestones-in-sustainable-development/1987–brundtland- report.html United Nations (2015) Transforming our world: the 2030 Agenda for Sustainable Development. Retrieved from https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for %20Sustainable%20Development%20web.pdf [https://sustainabledevelopment.un.org/sdgs](https://sustainabledevelopment.un.org/sdgs) [https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf](https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf) [https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf](https://sustainabledevelopment.un.org/content/documents/21252030%20Agenda%20for%20Sustainable%20Development%20web.pdf) – 1 – 2